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Taking aviation
to new heights

An immersive solution for Bell Flight's sales team

Client
Bell Flight & Unity Technologies
EXPERTISE
Build Software from Scratch
components
Tablet (Unity) & web app
capabilities
Project management
Unity development
In collaboration with TTT Studios, Bell Flight, an American aerospace manufacturer specializing in vertical lift aircraft, embarked on a mission to revolutionize the buying experience for Bell’s clients.

With a legacy of over 85 years, Bell Flight has consistently pushed the boundaries of flight innovation, holding a history of remarkable achievements, including being the first company to break the sound barrier and obtaining certification for a commercial helicopter.
cloudsa black and white photo of clouds

Meeting the challenge: a quest to build customer confidence

In their pursuit to deliver exceptional aircraft experiences, Bell Flight faced a fundamental challenge: helping their sales team showcase their products’ performance in an engaging, customizable and cost-effective manner.

Empowering Bell Flight’s team and clients with immersive buying tools

Recognizing the power of immersive digital solutions and understanding the importance of meeting the expectations of today’s tech-savvy buyers, Bell Flight partnered with Unity, a leading real-time 3D development platform, to deliver a groundbreaking user experience.
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To achieve this, Unity sought TTT’s expertise in custom product development and 3D engineering to deliver a platform that provides realistic simulations and real-time rendering. This digital solution allows potential buyers to confidently explore and evaluate its features and performance in different scenarios. 

In addition to delivering simulations, the team incorporated features that further enhanced the final product and delivered a comprehensive and empowering user experience.

Enabling scalability and flexibility

To handle the challenge of expanding their business, Bell Flight needed a seamless way to add and switch between regions and aircraft models on the fly. The team’s solution integrated all models and region variations into the platform, empowering the sales team to easily tailor proposals and ensure flexibility in meeting client requirements.

bell animation

Seamless interactions at expos and conferences

Understanding the importance of catering to the different ways users can input information, particularly in the dynamic environments of expos and conferences, the team introduced a key feature: multi-device support.

This solution offered seamless compatibility across multiple devices, resulting in efficient and engaging interactions between the sales team and potential buyers.

bell animation
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bell logo

“The team at TTT was crucial in supporting Bell to not only produce a quality end product, but making sure the need was properly defined before development.”

Jonathan Mitchell
Manager of Strategic Modeling and Simulation at Bell Flight
unity logo

“With experienced project managers and developers TTT was able to jump in and ramp on to the project in minimal time. Their communication, organization and deliverables are best in class. The outcome of the solution was nothing short of success and has opened the gates for ongoing work. TTT is the type of Partner that Unity looks to when tasked with challenging problems that need tangible solutions. Awesome to work with, on-time delivery, can-do attitudes!”

Creative Director at Unity Solutions
With the implementation of our enhanced user experience solution, Bell Flight’s sales team experienced a significant boost in customer engagement and satisfaction. The ability to showcase the product in a realistic and interactive manner, coupled with the ability to analyze simulated flight scenarios and ROI metrics, empowered the sales team to personalize the buying experience for each client and strengthened Bell Flight’s position as an industry leader in aviation technology.
With the implementation of our enhanced user experience solution, Bell Flight’s sales team experienced a significant boost in customer engagement and satisfaction. The ability to showcase the product in a realistic and interactive manner, coupled with the ability to analyze simulated flight scenarios and ROI metrics, empowered the sales team to personalize the buying experience for each client and strengthened Bell Flight’s position as an industry leader in aviation technology.
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We are grateful to have our company HQ located in the traditional, ancestral and unceded territories of the xʷməθkʷəy̓əm (Musqueam), Skwxwú7mesh (Squamish) and səl̓ílwətaʔɬ (Tsleil-Waututh) Nations.
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